Email Marketing

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Is your small business reaching as many people as possible? What if you could reach even more?

We can help you set up email marketing campaigns and more!

Email Marketing for Small Businesses

As part of our suite of branding services, we offer managed email marketing. Today’s small and medium-sized businesses need a personalised email solution to reach their target audience. A successful email marketing campaign has the potential to increase revenue and grow your business.

With our email marketing services, you get a defined email marketing strategy, integration with other services, email templates, campaign management, a clear customer journey, and campaign reports.

How We Work...

Strategy

We work with you to set goals and develop campaigns to help you reach your targets.

Integration

We help you integrate subscribe forms, a CRM, or accounting software with your email service provider.

Templates

We design branded templates your business can use in each of your email campaigns.

Campaigns

We create and send your email campaigns so you don’t have to.

Automation

We personalise the customer journey with automated emails, like welcome emails, reminders, and lead nurturing emails.

Reports

We provide you with detailed reports on how your email campaigns are performing.

Our latest on Email Marketing...

Is Email Marketing still effective?

Email Marketing | JLWD Web Design

With the popularity of social media, many small businesses wonder if email marketing is worth their time. While it’s true that platforms like Instagram, Twitter, and Facebook have become integral to marketing strategies, they haven’t pushed email marketing into irrelevancy. Social media networks boast millions of users, but there are three times as many email accounts than there are Facebook and Twitter accounts combined. The potential reach of email marketing still surpasses that of social media platforms.

Email marketing is also better at driving conversions than social media. The average click-through rate on an email campaign is three percent, but only 0.5 percent on a tweet. Of all the most popular digital marketing strategies today, email has the highest return on investment as well: roughly $44 for every $1 spent. Email marketing works so effectively that roughly one-third of marketers claim it as their best tool for ROI.

As a technology that’s been going strong for almost two decades, email marketing is underestimated frequently these days. People assume that because it’s older, it’s not effective. But email marketing has evolved and remains one of the most successful marketing techniques available.

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Email Marketing Providers

For a small business, email marketing is a cost-effective strategy. Email marketing campaigns are easy to manage, put you in direct contact with your customers, and provide a huge ROI. But if you choose the wrong email marketing software, your small business won’t see any of this success. As experienced email marketers, we recommend the following software and services for small businesses.

Constant Contact

The perfect small business email marketing solution, Constant Contact offers fair pricing and a great support team.

Drip

For eCommerce businesses, Drip is the most powerful email marketing software available. The personalisation and automation features are perfect for online stores.

SendInBlue

Business owners who want email marketing, SMTP bulk emails, and SMS messages all on one platform should use SendinBlue.

ConvertKit

ConvertKit is a great solution for professional bloggers and content creators because it has an accessible platform with advanced segmentation and funnels.

AWeber

A popular email marketing service provider, AWeber connects with most platforms including WordPress. It helps small and medium-sized businesses manage their email marketing.

MailChimp

MailChimp’s forever free plan and drag-and-drop builder make it a good solution for small business owners who are just starting out and want to keep email marketing costs down.

GetResponse

GetResponse is easy to use and comes with responsive forms, landing pages, A/B testing, and integrates with popular lead generation software like SalesForce and ZenDesk.

Email Marketing from JLWD

A great email campaign can take your business to new heights. And with our expertise, we can create the perfect email marketing strategy for you.

What Our Clients Say...

Gary Withers, AAC Air Conditioning

John is working for us on several projects at the moment from creating branding for a brand new company and venture of ours to designing email marketing campaigns, Facebook advertising, clever MailChimp pages and the …

Andrew Black, Heroes on Hand

Very happy with the new site and the animation. Working with John is incredibly easy. The process is so well thought out at the beginning that once the first draft was created it didn’t need …

Beth, Double Seal Frames

Very nice and helpful bunch, had lots of ideas for us and they got us using and posting our work to Facebook and Instagram. This has been a great benefit to us as we’ve been …