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What data do we collect and what do we do with it?

At The Design Mechanics, we take both your data and your privacy very seriously.  If you give us consent to hold your data and communicate with you, this page explains what we will do with it.


What information is being collected?

Our download forms will collect your email address and (if you provide it) your name.  Other forms, such as our contact form, may ask for more information including your company name and a phone number if you would like us to call you back.

As well as the data you provide, we will also collect the time and date you submitted the message and also the country and IP address the message was submitted from.  This data will be stored by our website using the Contact Form plug-in, as well as being emailed to one of our team.


Who is collecting the data?

Your data is being collected by London Brand Impact Limited trading as The Design Mechanics London, East Side Offices, Kings Cross, London N1C 4AX.  We are a Limited company registered in England & Wales number 08941636.

Your data is also accessible by our partner company, The Design Mechanics Ltd, New Mills, Marsden, Huddersfield, West Yorkshire, HD7 6AZ, a Limited company registered in England & Wales number 05827419. It is not shared with any other organisations apart from when it is required to store your data within third party software.


Why is my data being collected?

We collect your details if you submit an enquiry so that we can respond and contact you about your message.  We collect your name and email address when you download information from our website to (a) give us an overview of who is coming to our website and interacting with our material and (b) so that we may, with your consent, contact you about our core business-to-business services relating to the information you downloaded if appropriate.


How will my data be used?

If you contact us through our website, we may create an account for you in our CRM (Customer Relationship Management) System, BASE (created by FutureSimple Inc).  Within this CRM we may also keep a record of times and dates of when you have contacted us, downloaded material from our website, when we have spoken, corresponded by email, booked a meeting, or when you have placed an order or paid an invoice.

We also occasionally collate data using Microsoft Office tools such as Excel and Word.  We also use third-party email software such as SPARK (created by Readdle Inc) which may store your email address in its contact book if we email you directly.

If you give us permission to contact you by email, or if you sign-up to our mailing list, then we will also add your email address, name and company name to MailChimp (created by The Rocket Science Group LLC) for email marketing purposes.  Each email that you receive using MailChimp will come with a clear link to unsubscribe.  Note that unsubscribing from our MailChimp list does not unsubscribe you from all communications, or remove you from our CRM system.  To do this, see ‘How can I be forgotten’ below.

If you give us permission to contact you in exchange for downloading some information from our website, we may email you directly to talk about the specific content you downloaded.

If you are a commercial contact, we may also use the email address you provided to find and connect with you on LinkedIn, if you use the platform.


Who will my data be shared with?

We will not share or sell your data to any third parties for marketing use. Employees of our company and partner company may see the details you give to us in their day-to-day work. We store the majority of our data ‘in the cloud’, for example in BASE.  Our own systems, including websites ( and, are hosted at our dedicated data centre in Manchester by UK Fast.

Third party software may also store your data if you have given us permission to stay in touch with you, such as MailChimp.


Does your website use cookies?

Yes, this website uses tracking software to monitor its visitors to better understand how they use it.  For more information see our privacy policy.


How do I unsubscribe, or request to be forgotten?

If you receive an email from us using the MailChimp email marketing software, you will be able to click the unsubscribe link in the footer to remove yourself from future mailings.

If you wish us to also remove what data we hold on you as a company, we are happy to do this as long as it complies with the records we are required to hold within UK law.  To request to be forgotten, please email or call 020 3637 1260.