Logos, Brochures, Emails and a whole lot more!
The way your business communicates to your customers starts before they come into direct contact with you. Your branding needs to speak directly to your target audience in a way that is easy to understand, while also finding a way to connect to a product or service that says something to them. First impressions count and your branding design goes a long way to earning the long-term trust of your customers.
At JohnLawley.co.uk, our brand design starts with learning about how you work as a company, your goals as a business, what it is that makes your offering unique, your target audience and the competition you are up against.
Working together, we construct a detailed strategy to help you achieve your branding design goals to bring out the character and personality of your business. The various elements of the brand are all equally as important, be it the colour, imagery or tone of voice – each part makes up the larger whole.
Whether you are a start-up looking to make a mark in your industry, or an established company in need of an image refresh, our expert design team will help your brand realise its full potential and take you to the next level.
From conceptualisation to the finished product, our experienced design team will go through a detailed creative process to produce a logo that makes your offering really stand out.
Taking into consideration your existing brand strategy, we produce logos that will communicate the vision of your brand and the company mission. This is a fully collaborative process that keeps you tied into the decision-making process so you receive the perfect finished product. Our team will bring their expertise to the table to create a collection of ideas that can be honed and shaped step-by-step.
By introducing a high-quality and consistent brand trademark to every aspect of your marketing materials, you will drive brand awareness, increase engagement with your customer base and beyond and valuable encourage trust and loyalty.
Print Brand Design
Consistency across your marketing and sales material is essential and our print brand design will help retain your brand’s voice across items such as:
If you are planning a direct mail campaign we can also create compelling design features to make your offering even more visually appealing to customers.
Social Media Design
With social media more important than ever when it comes to establishing your brand online, effective branding goes a long way to catching the eye of potential customers.
Whether you are targeting Facebook, Instagram, Twitter, Pinterest, LinkedIn or anywhere else, let our graphic design complement your message to increase engagement and convert leads into new customers.
Branded Email Design
Organising an email campaign allows you to connect directly with your target audience straight into their inbox. It’s a great way to generate new leads and awareness about new products, services and offers you currently have available.
Our team are able to provide branded email design to complement the content you already have prepared. Using branded templates we’ll help get you noticed in people’s ever-crowded inboxes, thanks to our innovative designs that will make you stand out from the crowd.
Alternately, if you simply need a standardised email signature to be used by employees within your business, we can create a digital design that will maintain your brand identity in every piece of communication sent internally and externally.
Event Marketing Brand Design
With all the money that goes into securing a spot at a trade or conference event, it pays to have strong branding to help secure a return on your investment.
We can provide professional event marketing branding design for any sort of event, expo or business conference you are planning on attending. This covers everything from branding design for signage to digital assets, giving your brand the clear voice it needs to always be heard.
Many companies invest in promotional material as giveaways at large trade events. From pens and keyrings, to clothing and any other type of item, let us create a special design for the event that people can take away and remember you by for future reference.
Read more on Branding:
A guest post by Andrew Black – find out more about Andrew and his work